Friday, 4 December 2009

Why Start a Start-up?




We get asked this question a lot. People say it looks like a lot of work, a lot of commitment and takes a lot of determination.


It’s true that when you are involved in a start-up, and especially a small bootstrapped startup like Grapevine – you are never really off the clock. Even when sitting at home with your family, you are still thinking of that new feature and future development stories or tomorrow’s meeting with a potential client.


So why go through it all? Why work basically 24 hours a day?


I have to admit there is the risk/reward thing. Do I want to one day play golf at a course that actually has sand in the sand traps? YES! - but that’s not why we are doing it.


We didn’t decide to sit around the table one day and brainstorm for a great start-up idea. We started Grapevine because in our previous jobs we were looking for a product that did what Grapevine does, and there were none.


The real reason we started Grapevine is because we wanted to use it, and turns out other people want to use it and see value in it as well.


We think Grapevine is a powerful group communication tool that allows people to be at the center of voice communication flows in the way that is the most effective and customizable for each individual, group, or team.


It’s that simple, and that’s why we built it. Sure, it does take some sacrifices and a lot of time – but we are also lucky to have fun working with great (and extremely smart) people and build the product that we and our users want it to be.

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